Top 2023 Mobile App UI/UX Design Trends to Watch
UI design creates the first point of interaction for smartphone users. By connecting the buyers with the brand and making the journey smoother, UI/UX design services help in improving the ROI. Engaging and client-centric content with catching UI design takes the brand to new heights.
The process of UI/UX design is transforming a lot. Now, new innovative things are being developed in the growing era of the mobile industry. Along with the attractive look of the app, the architecture of the app should easily combine with the design guidelines of the UI.
Below is the list of top UI/UX design trends for great benefits such as increased conversation rate and reduced bounced rate.
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1. Improved Personalization
Personalization of mobile apps may gain more momentum this year. Mobile development is moving towards a custom UX. This customization is made possible by Artificial Intelligence and Machine Learning.
You can stream music using streaming services such as SoundCloud and YouTube, where AI evaluates user preferences to offer song recommendations. Personalization is also enhanced by bucket-list and fitness apps.
2. Round Corners
Another trend developed from smartphones is rounded corners. Both the iOS and Android flagships have rounded corners.
Mobile websites and apps get a similar rounded look and feel because the device’s curved corners can be mirrored in their UI design. This positively impacts UX. Round corners are easier on the eyes and make it easier to process data.
3. Convenient Voice Interaction
Siri, Alexa, Google Assistant, and Bixby command their terms in sync with UX design trends.
Voice-powered apps are constantly adapting to our lives. They deliver fast and precise query results and ensure a personalized user experience.
4. Password-less Login
It is difficult to remember passwords when so many apps are being used every day. Passwordless login is more popular now.
Mobile applications already support passwordless logins of certain types. You can use facial or fingerprint recognition (Biometric authentication). Sign-in links and OTPs (One-time Temporary Passwords) are also available.
5. Advanced Animation
A better user experience is possible by using operative animation. Animations and motions convey a lot of data.
Mobile app developers are able to create more advanced animations as mobile devices become stronger and faster. Animation is also part of branding.
Motion is a unique story about your brand or product. Animation spiced things up for users by creating film-like scenes in which data changes from one frame to the next.
6. Gradient 2.0
Gradients have a new future now. However, gradients will be more about using vibrant colors as backgrounds. They want to see a bright light source.
A vibrant palette adds depth and dimension and also brings out positivity to the UI design. Gradients are also focusing on simplicity and subtlety when it comes to styling.
7. 3D and Faux-3D Design
While 3D elements are not new for mobile apps, they were used for games and entertainment apps for many years.
3D elements are now possible in functional apps due to the improvement of device processing power. You can bring realism with 3D and Faux-3D elements.
8. Dark Themes
A dark theme is a UI with dark colors that focuses on dark surfaces. UX with dark themes has two key advantages: They save battery power by using fewer light pixels and reducing eye strain.
9. Liquid Swipe & Buttonless Design
Today, mobile phones don’t have physical buttons. Businesses can offer more information to users with more screen space.
The content is the main focus, but gestures are used instead of digital buttons. This liquid swipe effect takes gestures to a new level.
Augmented reality and virtual reality technology allow users to experience virtual products similar to reality with a live view.
Media, eCommerce, travel, education, science, mHealth, and real estate are just a few of the many niches where VR and AR technology could be used with its UI/UX.
These mentioned UI/UX design services are popular and are being adopted in the mobile app development process. You can also implement these features by getting in touch with a top app development company.